THE HYBRID CONSULTING AGENCY

THCA

Special

ized

Market

ing

At THCA, we recognize that the evolving world of cannabis demands a specialized approach to marketing. The cannabis industry is unique, with consumers seeking detailed product information and an enriching online shopping experience. That's why, at the core of our offerings, lies the understanding that every detail is paramount—from its category to its imagery. Overlooking these details not only compromises the shopping experience but also misses out on potential sales.
Our expertise is centered around ensuring that these nuances are never missed. We provide comprehensive marketing services tailored for the cannabis industry, ensuring that every product on your menu is optimally positioned for visibility and sales.
“We create customized campaigns that seamlessly integrate with your business’s existing software and provide you with a clear timeline and analytics.”
— THCA

MARKETING

MADE

EASY

|

MARKETING MADE EASY |

 

Our Services

  • Website Design & Development

    Website Development, Transfer, Edit, or Optimization: Crafting and refining websites to meet your business needs.

    Responsive Web Design: Ensuring your site looks great and functions seamlessly on all devices.

    UI/UX Design: Creating intuitive and engaging user experiences.

    Website Performance Optimization: Enhancing site speed and performance.

    E-commerce Support & Product Imagery: Providing robust support and professional imagery for your online store.

  • SEO & Analytics

    Full SEO & Digital Presence Audit: Comprehensive reviews to identify and fix SEO issues.

    SEO Optimization: Enhancing your website’s visibility on WordPress, Squarespace, Shopify, and more.

    On-Page and Off-Page SEO: Improving both the content on your site and your online authority.

    Keyword Research and Optimization: Finding and targeting the best keywords for your business.

    Backlinking Strategies: Building high-quality backlinks to boost your site’s authority.

    Analytics and Performance Tracking: Monitoring and analyzing your site’s performance.

    Conversion Rate Optimization: Turning more visitors into customers.

  • Customer Experience & Digital Presence

    Customer Experience Audits & Consultations: Enhancing every touchpoint of your customer’s journey.

    Digital Marketing Presence Reviews: Evaluating and improving your online presence.

    Business Profile Management: Keeping your business information accurate and consistent across platforms.

    Branding Cohesion: Ensuring a consistent and compelling brand message.

  • Email Marketing

    Email Marketing Campaigns: Crafting and executing targeted email marketing strategies to engage your audience and drive conversions.

    Marketing Automation Tools: Utilizing advanced tools like HubSpot and Mailchimp to automate and optimize your email marketing efforts.

    Segmentation and Personalization: Creating personalized and segmented email campaigns to ensure relevance and increase engagement.

    Analytics and Reporting: Monitoring and analyzing email campaign performance to continually improve results.

    Lead Nurturing: Developing email workflows that nurture leads through the sales funnel, increasing the likelihood of conversion.

    Content Creation: Designing compelling email templates and crafting persuasive copy to capture your audience’s attention.

  • Content Creation & Graphic Design

    Graphic Design: Creating stunning visuals using Photoshop and Illustrator.

    Content Creation: Developing engaging blog content and compelling copy.

    Stock Imagery and Video Curation: Sourcing high-quality visuals to enhance your content.

    Infographics and Visual Content Development: Creating informative and visually appealing graphics.

    Multimedia Content for Social Media and Websites: Producing diverse content to engage your audience.

  • E-commerce Support

    Product Imagery Specialist: Providing high-quality images that showcase your products.

    Product Description and Copywriting: Crafting persuasive product descriptions.

    E-commerce Platform Management: Managing your Shopify or WooCommerce store.

    Inventory Management and Updates: Keeping your product listings accurate and up to date.

    Customer Service and Support Integration: Enhancing the customer support experience.

  • Specialized Cannabis Marketing

    Graphic Designs: Compliant Graphics with elevated branding and licensing

    Dutchie Management: Dutchie profile & menu oversight, Deal management, graphics, and maintenance

    Weedmaps  Management: Weedmaps profile and menu oversight, Deal management, graphics, updates

    Sales & Promotions: Customized Campaign Development, Product Launches, Social Campaigns, Email Campaigns, Discounts, Flash Sales, Loyalty Programs, Referral Programs

  • Additional Skills

    Social Media Management: Calendar Curation, Influencer Marketing Strategies, Social Media Audits and Performance Reviews

    Marketing Automation Tools: Utilizing tools like HubSpot and Mailchimp to streamline your marketing efforts.

    Market Research and Competitive Analysis: Conducting thorough research to inform your marketing strategies.

    Events & Promotions: Trade Shows, Product Launch Events, Guerilla Campaigns, Direct Marketing (Email & SMS)

    Collaborations & Partnerships: Cross-promotions, Referral Marketing, Community Engagement

    Public Relations & Branding: Press Releases, Media Relations, Crisis Management, Sponsorships

Interested
in our Services?